>But there hasn't been much evidence that their groundbreaking work has made a significant impact in declining revenues.
Do people have the time or attention span to read anymore? For me I love the Economist, but I don't have the time to read it anymore. Thankfully they have an audio edition. I wonder if this might be the trick to get subscribers up.
The Economist audio edition is so well done and has been around for years. I'm surprised no other major publications have looked at it for inspiration. As a one time subscriber of the New Republic, an audio edition would have really had me thinking about subscribing again. I loved the long-form journalism, and it's better content than most podcasts I listen to while doing other things.
Do people have the time or attention span to read anymore? For me I love the Economist, but I don't have the time to read it anymore. Thankfully they have an audio edition. I wonder if this might be the trick to get subscribers up.