Some travel-related companies are "all over social media". Tripadvisor had some success with their FB apps showing "cities I've visited" etc.
To be honest, it's just that social media already does most of the job for them, for free (travelers post pictures on their own, nowadays even tagging the location or establishment), so why push it?
Because you want people to link directly to the trip or vacation or hotel or airline that they used. People usually don't mention it, they mention the destination.
To be honest, it's just that social media already does most of the job for them, for free (travelers post pictures on their own, nowadays even tagging the location or establishment), so why push it?