Not OP, but Max Schrems (and that's why the decisions related to this are called Schrems, Schrems II et al.). To be fair, he leads NOYB (so it's not just him), but he has a personal interest here.
We don't know the name, the article states that the org is putting itself in front. I am not surprised someone doesn't want to get entangled with Meta and use his/her own resources to fight this beast.
