The key is that we don't try very hard to resist these things. Maybe some social media posts, or a comment on HN, or a vote on election day. All things that are free (oh there's that word again) and don't require us to actually give up anything. Because that's exactly what morality is about: the giving up of something that benefits you but causes harm to someone else.
How many people choose to take a pay cut to work for as socially responsible company as they can? How many forgo the convenience and time savings of Amazon and shop at places that are more expensive because they are local small businesses or businesses that pay and treat their workers better? How many spend less on gadgets and luxuries and redirect those funds to making the world better, or to enable them to take the aforementioned socially responsible pay cut? How many advantaged people forgo using that advantage to gentrify neighborhoods and displace the disadvantaged to less desirable places? How many advantaged people forgo hoarding education resources for their children at the expense of children for whom society is already rigged against (e.g. liberal NYC has the most segregated schools in the country)?
I wish there were a named concept for doing the exact opposite of the example habits you’ve listed here. Right now (literally right now), anyone who can reduce/avoid using gasoline should do so to minimize the price increase levied on those who need it to drive to work. If you did this - not only would nobody reward you, I’m not sure anyone would even be aware of your deed. This is a challenge and opportunity for humanity.
It is always been the truth that small positive Deeds are unrecognized. I think the fact that people expect recognition for them is half the problem. Nobody should need a gold star or pick up a piece of litter or conserving gas in a crisis. They should be willing to do it out of self satisfaction in their personal lives, not out of shame for not doing it or recognition
GP: > I’m not sure anyone would even be aware of your deed
Agreed. Despite my tone above I think we can evolve to that, but this kind of evolution:
> They should be willing to do it out of self satisfaction in their personal lives, not out of shame for not doing it or recognition
requires cultural evolution on a different track than we are on. Our current culture has taken individualism and individual entitlement to an extreme, and we are spreading that around the world. Our economic system elevates selfishness to a virtue. And what people actually do when no one is looking is grab more cookies for themself from the cookie jar (and when people are looking they'll "share" that pilfered cookie with someone who has less).
I don't think individualism is synonymous with selfishness or entitlement.
>> I’m not sure anyone would even be aware of your deed
I think this mentality exemplifies selfishness more than individualism, and is in fact anti-individualist. The idea that goodness requires recognition is a denial of independent self worth and personal values outside of a social framework.
It speaks of a postmodern moral relativism, and an inability to recognize good or act without collective permission and instruction to do so.
How many people choose to take a pay cut to work for as socially responsible company as they can? How many forgo the convenience and time savings of Amazon and shop at places that are more expensive because they are local small businesses or businesses that pay and treat their workers better? How many spend less on gadgets and luxuries and redirect those funds to making the world better, or to enable them to take the aforementioned socially responsible pay cut? How many advantaged people forgo using that advantage to gentrify neighborhoods and displace the disadvantaged to less desirable places? How many advantaged people forgo hoarding education resources for their children at the expense of children for whom society is already rigged against (e.g. liberal NYC has the most segregated schools in the country)?