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Their IP and player base just got bought for 70b. They will make new 'blizzard' games, the way Disney makes StarWars movies.

But I actually welcome it. Kotick has run blizzard into the ground, on the formula 'maximize profits instead of player satisfaction', which is the opposite of the formula that made the blizzard name. At least MS will, presumably, milk the IP long-term-responsibly.



I rather be dissapointed of the new stuff than seeing the franchice dying. Maybe they make some cool spin-offs for the true fans, like Disney did to Star Wars.


> I rather be dissapointed of the new stuff than seeing the franchice dying. Maybe they make some cool spin-offs for the true fans, like Disney did to Star Wars.

That's how franchises die, in my opinion. They leave a bad taste in the mouth of existing fans, and repel new fans. They can only get by on previously generated inertia for so long. (Star Wars is an outlier here, I suspect.)

I'd much, much rather see new IP be created than a bunch of underfunded, financially-motivated people try to recreate magic they didn't create and don't understand in the first place.

What often happens is these franchises end up in a sort-of zombie-like state like the faux Dune novels being pumped out by those two hacks who I can't even bother to name anymore.


Disney’s Star Wars series have been excellent. They bungled the sequel trilogy for sure, but I’m not convinced that they are worse for Star Wars.


They're reportedly getting into it for metaverse and mobile properties, so don't count on it.


Kotick is sticking around.


Bobby isn't going anywhere yet, he's reporting to Phil.


After the transition period (in 2023), he's out.




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