To be honest this looks like a very smart marketing strategy to me, making something so dumb that everyone starts talking about it.
This strategy is also used a lot in Tik Tok videos for example: you write the caption with some obvious errors like "your" instead of "you are" and people starts correcting you in the replies making the tik tok algo rank your video higher
This strategy is also used a lot in Tik Tok videos for example: you write the caption with some obvious errors like "your" instead of "you are" and people starts correcting you in the replies making the tik tok algo rank your video higher