The marketing for Net Neutrality is very poor. Just asked a few non-technical friends about it. A few responded with "Do you believe everything you read on the Internet?". Now if all their favorite websites were shutdown for a day, that would get everyones attention.
The worst is when a non-technical person tries to bring up the Fairness Doctrine, as if net neutrality is in any way related to the government regulating content. But it is a handy way to identify people who get their news from bullshit sources.
